thestory.run
An AI coach that never writes the post for you.
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Description
An AI coach that never writes the post for you. It asks questions, marks your strong lines and helps your team write LinkedIn posts in their own voice, every week.
About thestory.run
What is thestory.run?
thestory.run is a web app that coaches employees to write their own LinkedIn posts, with private writing work and shared team coordination.
What thestory.run does
The coach asks questions about a rough thought, suggests a story arc, and marks strong lines in the writer’s draft. It also organizes ideas, weekly plans, posting activity, and team campaigns. A deliberately activated cheat-mode can write a post, with a permanent coach-written label.
Who thestory.run is for
It is for founders, salespeople, recruiters, engineers, and experts who post under their own name at work, either individually or as a team.
How thestory.run works
Writers set an intention profile with audience, topics, and pace, then bring a rough thought into a coaching conversation. They write into the suggested arc, review reversible editing suggestions, and move the piece through idea, draft, ready, and posted states. Publishing to LinkedIn requires pressing the button on a post already written and read.
Key features
- The coach asks one question at a time.
- Editing marks include reasons and reversible suggestions.
- An ideas board stores unfinished thoughts.
- A searchable library includes unpublished work.
- Weekly plans, streaks, and daily reflections support regular writing.
- Admins set campaign themes and windows.
- A shared team calendar coordinates topics and posting days.
- Ideas, drafts, coach conversations, and personal plans stay private.
Pricing
As listed on thestory.run, checked 13 October 2026. Prices can change; see the site for current terms.
- Free: €0 for teams of up to 5 people.
- From 6 people: €1 per coaching session plus tax.
Facts from thestory.run, checked 13 October 2026
- Built by Swat.io GmbH in Vienna, Austria.
- The platform supports English and German, REST API, MCP, Slack notifications, and SAML 2.0.
Written from thestory.run's own website (Homepage, Pricing, Features, Docs). The maker can claim this listing to edit it.
Categories
Frequently asked questions
Can it write a post instead of coaching?
Cheat-mode is deliberately activated on a started piece and produces a permanently coach-written post that does not count toward progress.
How much cheat-mode is available?
The allowance is one cheat for every four posts in the plan, with no more than three per month.
Can an admin read personal drafts?
Ideas, drafts, coach conversations, and the personal plan are private; teammates see coordination and voluntarily shared wins.
Is automatic publishing required?
Writers can publish by hand and tell the app it happened, or press the LinkedIn publishing button after reading their post.
What counts as paid usage?
A coaching session covers work on one piece, while logging in, planning, and posting are free.